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The relative importance of internal and external information in consumer choice environments

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The relative importance of internal and external information in consumer choice environments

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Author: Hulland, John S
Other Contributors: Sloan School of Management.
Advisor: Don N. Kleinmuntz and Alvin J. Silk.
Department: Sloan School of Management.
Publisher: Massachusetts Institute of Technology
Date Issued: 1990
Description:
Thesis (Ph. D.)--Massachusetts Institute of Technology, Sloan School of Management, 1990.Vita.Includes bibliographical references (leaves 176-180).
URI: http://hdl.handle.net/1721.1/14083
Keywords: Sloan School of Management.

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