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A methodology for investigating the nature of the industrial adoption process and the differences in perceptions and evaluation criteria among decision participants.

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Title: A methodology for investigating the nature of the industrial adoption process and the differences in perceptions and evaluation criteria among decision participants.
Author: Choffray, Jean-Marie
Advisor: Gary L. Lilien.
Department: Sloan School of Management
Publisher: Massachusetts Institute of Technology
Issue Date: 1977
Description: Thesis. 1977. Ph.D.--Massachusetts Institute of Technology. Alfred P. Sloan School of Management.Vita.Bibliography : leaves 336-346.
URI: http://hdl.handle.net/1721.1/16362
Keywords: Sloan School of Management, New products, Design, Industrial Management, Decision making Mathematical models, Solar air conditioning

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