Evaluation of marketing programs of pharmaceutical manufacturers
Citable URI:
http://hdl.handle.net/1721.1/16514
| Title: | Evaluation of marketing programs of pharmaceutical manufacturers |
| Author: | Lisaius, Joseph Ignatius |
| Advisor: | Ross M. Cunningham. |
| Department: | Massachusetts Institute of Technology. Dept. of Business and Engineering Administration |
| Publisher: | Massachusetts Institute of Technology |
| Issue Date: | 1954 |
| Description: |
Thesis (M.S.) Massachusetts Institute of Technology. Dept. of Business and Engineering Administration, 1954. Appendix contains numerous pamphlets. Bibliography: leaves 175-179. |
| URI: | http://hdl.handle.net/1721.1/16514 |
| Keywords: | Business and Engineering Administration |
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