Now showing items 33-35 of 35

    • The Virtual Customer 

      Hauser, John; Dahan, Ely (2001-12)
      Communication and information technologies are adding new capabilities for rapid and inexpensive customer input to all stages of the product development (PD) process. In this article we review six web-based methods of ...
    • Why Firefighting Is Never Enough: Preserving High-Quality Product 

      Black, Laura; Repenning, Nelson (2001)
      In this paper, we add to insights already developed in single-project models about insufficient resource allocation and the "firefighting" and last-minute rework that often result by asking why dysfunctional resource ...
    • Why Firefighting Is Never Enough: Preserving High-Quality Product Development 

      Black, Laura; Repenning, Nelson (2000)
      Understanding the wide range of outcomes achieved by firms trying to implement TQM and similar process improvement initiatives presents a challenge to management science and organization theory: a few firms reap sustained ...