Coverstory--automated news findings in marketing

Name

coverstoryautoma00schm.pdf

Size

793.59 KB

Format

Adobe PDF

Checksum (MD5)

a7fbd0ca605fe04fcf1e650aa50a4e68

Author(s)

Schmitz, John D.

•

Armstrong, Gordon D.

•

Little, John D. C.

Date Issued

1990]

Publisher

Cambridge, Mass. : Alfred P. Sloan School of Management, Massachusetts Institute of Technology

Series/Report no.

MCWP ; #90-5

Working paper (Sloan School of Management) ; 3176-90.

Description

"May 1990."

"Presented at DSS-90, the Tenth International Conference on Decision Support Systems, Cambridge, Massachusetts, May 21-23, 1990."

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