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TravelAgent: Generative agents in the built environment

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sword-2026-03-04T15:41:00.original.xml (130 B)
Original SWORD entry document
Author(s)
Noyman, Ariel
•
Hu, Kai
•
Larson, Kent
Date Issued
February 2026
Journal
Environment and Planning B: Urban Analytics and City Science
Publisher
SAGE Publications
Citation
Noyman, A., Hu, K., & Larson, K. (2026). TravelAgent: Generative agents in the built environment. Environment and Planning B: Urban Analytics and City Science, 53(2), 377-397.
Version
Final published version
Abstract
Understanding human behavior in the built environment is critical for designing highly-functional, human-centered urban spaces. Traditional approaches, such as manual observations, surveys, and simple simulations, often struggle to capture the complexity and nuance of real-world human behavior and experience. Here we introduce TravelAgent, a novel agentic simulation platform that models pedestrian navigation, activity, and human-like decision-making in the built environment. TravelAgent is proposed to help design teams and decision-makers understand how different users might experience diverse built environments under varying environmental conditions. TravelAgent integrates Generative Agents, multi-modal sensory inputs, and virtual environments, enabling agents to perceive, navigate, and interact with their surroundings, with tasks ranging from goal-oriented navigation to free exploration. We share analysis from 200 simulations with 3364 decision points and task completion rate of ∼80%, across diverse spatial layouts and agent archetypes. We present spatial, linguistic, and sentiment analysis, and show how agents react and experience their surroundings. Finally, we suggest TravelAgent as a new paradigm for designing, simulating, and understanding human experiences in urban environments.
MIT Department
Massachusetts Institute of Technology. Media Laboratory
Terms of Use
Creative Commons Attribution-Noncommercial
https://creativecommons.org/licenses/by-nc/4.0/
Persistent DSpace Link
https://hdl.handle.net/1721.1/165008
DOI of Published Version
https://doi.org/10.1177/23998083251360458
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