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The Need for Champions for Approximate Social Search
Name
TR-665.pdf
Description
Accepted version
Size
226.63 KB
Format
Adobe PDF
Checksum (MD5)
3eaa056761960e4fcae31db6483531ab
Author(s)
de Montjoye, Y.
Haria, J.
Cebrian, M.
Pentland, Alex
Date Issued
October 2011
Publisher
IEEE
Citation
de Montjoye, Y., Haria, J., Cebrian, M. and Pentland, Alex. 2011. "The Need for Champions for Approximate Social Search."
Version
Author's final manuscript
Abstract
The world has recently witnessed several disasters, wherein the human cost of the catastrophe depended strongly on the delivery time of critical rescue information, mostly through strangers, on the location and status of individuals. Unfortunately, these are often situations wherein technology ceases to function. Pen-and-paper solutions then become the only viable option for information transfer. Both the propagation of information in networks and social search through traditional digital devices such as mobile phones and e-mails is welldocumented in the literature. However, existing models usually fail to take into account the cost of the physical propagation of information. We report on the empirical results of a pen-andpaper system involving time-critical approximate social search. In particular, participants'goal is to locate and assess the status of other participants without further knowledge regarding their identity. We show that when there is a cost associated with information propagation, the network efficiency is mainly driven by the presence of strongly motivated individuals who actively seek to acquire and propagate information. © 2011 IEEE.
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Creative Commons Attribution-Noncommercial-Share Alike
Persistent DSpace Link
DOI of Published Version
10.1109/passat/socialcom.2011.198
