From huelga! to undocumented and unafraid! : a comparative study of media strategies in the Farm Worker Movement of the 1960s and the Immigrant Youth Movement of the 2000s
Name
857792101-MIT.pdf
Description
Full printable version
Size
7.34 MB
Format
Adobe PDF
Checksum (MD5)
2542132210e5ee8e76001d4bfc487adf
Author(s)
Lopez, Rogelio Alejandro
Advisor(s)
James Paradis.
Alternative Title
Media practice in the Farm Worker Movement and the Youth Immigrant Movement of the 2000s : a comparative study
Comparative study of media strategies in the Farm Worker Movement of the 1960s and the Immigrant Youth Movement of the 2000s
Date Issued
2013
Publisher
Massachusetts Institute of Technology
Abstract
Attention to the use of new media by social movements rose rapidly following groundbreaking global protests: The Arab Spring, Occupy Wall Street, and the "Indignados" Movement in Spain. However, determinism and rhetoric of newness have led to phrases like "Twitter Revolution," while tools and gadgets often overshadow human agency and grassroots efforts. In fact, media and grassroots strategies have worked hand-in-hand and have been pivotal to social movements throughout history. Through a comparative analysis of the Farm Workers Movement of the 1960s and the contemporary Immigrant Youth Movement, this work examines media strategies by emphasizing concrete media practices of movement actors. With a grounded approach that incorporates participant observation, semi-structured interviews, archival research, and literature reviews, this study provides cross-historical insight into media strategies in social movements. Particularly, this work covers external and internal media strategies, media practice, framing, community media practice, and capacity building. It concludes with a comparative analysis of how movement media strategies are related to movement goals, aims, and outcomes.
Description
Thesis (S.M.)--Massachusetts Institute of Technology, Dept. of Comparative Media Studies, 2013.
"June 2013." Cataloged from PDF version of thesis.
Includes bibliographical references (p. 92-105).
Subjects
Comparative Media Studies.
MIT Department
Massachusetts Institute of Technology. Program in Comparative Media Studies/Writing
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