Fulfillment models framework for e-commerce companies
Name
Gomez et al_2021.pdf
Description
Capstone project
Size
868.4 KB
Format
Adobe PDF
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ab32436fb0aca15c730241f8de48c714
Author(s) • •
Bellido, Juan Manuel
Cabrini Souza e Silva, Renata
Gomez de la Luz, Dominique
Date Issued
April 2, 2025
Abstract
E-commerce relevance is increasing, and companies should be prepared to fulfill customers’ expectations and ensure an optimal shopping experience. Online worldwide retail sales generated 70 billion U.S. dollars in 2019, being Mexico and Brazil the main leaders for this type of channel in LATAM (Chevalier, 2020).
With the objective of being more efficient and differentiate from competitors, it is vital to have an extremely consistent and aligned supply chain that follows the company's business strategy. To achieve this new challenge, the following study aims to generate a framework decision matrix, enabling companies to support decisions of introducing fresh, dry, refrigerated, and frozen product categories based on five major warehousing trends: distribution center, fulfillment center, dark-store, micro-fulfillment center and crowdsourced warehousing solutions. To develop this project a systematic literature review combining case studies, papers, research articles and experts’ validation will be implemented with the objective of establishing a framework that can be used to ensure strategies for the e-commerce retailers, thus they are able to serve and meet customer expectations regarding product quality, optimal price, and delivery time.
Subjects
Omnichannel
Micro-fulfillment center
Dark store
Warehouse crowdsourcing
Terms of Use
CC0 1.0 Universal
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