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PD Practices for Meeting Financial and Operational Objectives

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Author(s)
Makumbe, Pedzi
•
Gupta, Nisheeth
•
Rebentisch, Eric
•
Seering, Warren
•
Gordon, Mike
•
Barrett, Christie
•
Musso, Chris
•
Link, Jochen
Date Issued
October 31, 2009
Abstract
33rd Product Development and Management Association (PDMA) Annual International Conference presentation
Subjects
product development (PD)
financial
operational
outcomes
practices
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