Delivering on the Vendor's Value Proposition: Business Process Outsourcing at EFunds
Name
4561-05.pdf
Size
189.35 KB
Format
Adobe PDF
Checksum (MD5)
c643a25f0e3a8955fe7fd104587ea444
Author(s)
Beath, Cynthia
Ross, Jeanne W.
Date Issued
September 23, 2005
Series/Report no.
MIT Sloan School of Management Working Paper
4561-05
CISR Working Paper No.
354
Abstract
EFunds Corporation is the third largest business process outsourcing (BPO) provider in India. Specializing in the financial services, retail and telecommunications industries, EFunds offers financial services, customer services and transaction intensive applications. In early 2005 EFunds was assessing how it could garner a larger share of the growing offshore BPO market. EFunds management was focusing on honing three distinctive competencies: robust IT support, business process expertise, and its unique customer qualification methodology. But to really grow its business EFunds also needed to help customers recognize how BPO could make them stronger.
Subjects
Retail, business model
IT and information management
IT enabled strategy
outsourcing
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