Enterprise software : analysis of product strategies
Name
233985051-MIT.pdf
Description
Full printable version
Size
15 MB
Format
Adobe PDF
Checksum (MD5)
bdb869baeea57e424b1f57af9299b6cb
Author(s)
Boppana, Krishna S
Advisor(s)
Michael A. Cusumano.
Date Issued
2007
Publisher
Massachusetts Institute of Technology
Abstract
Since the invention of IBM 360, the first computing system about five decades ago, the processing and software capabilities have grown by leaps and have become major components of businesses. The software applications and capabilities for major business have become necessity rather than a "differentiating" factor to conduct their businesses. This thesis aims to analyze the product strategies in the enterprise software, specifically from the competitive point of view and their position in the market, new technology architectures and core competencies of an organization.
Description
Thesis (S.M.)--Massachusetts Institute of Technology, System Design and Management Program, February 2007.
Includes bibliographical references (leaves 67-68).
Subjects
System Design and Management Program.
MIT Department
System Design and Management Program.
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reproduction or distribution in any format is prohibited without written
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