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Modeling the customer-firm relationship with sales profiles : estimation and application

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SWP-1682-12759125.pdf

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5852a806a517937ed466bb14c436e553

Date Issued
1985
Publisher
Massachusetts Institute of Technology, Alfred P. Sloan School of Management
Series/Report no.
Working paper (Sloan School of Management) ; 1682-85.
Description
"The Marketing Center."
Bibliography: p.39.
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