A microeconomic analysis of the competition in the home console videogame industry
Name
857789876-MIT.pdf
Description
Full printable version
Size
30.13 MB
Format
Adobe PDF
Checksum (MD5)
f63efba8eae1ee2abfaacb6fb58a0baa
Author(s)
Moreira Nascimento, Alexandre
Advisor(s)
Robert S. Pindyck.
Alternative Title
Microeconomic analysis of Competition in the Home Video-game Console Industry
Date Issued
2013
Publisher
Massachusetts Institute of Technology
Abstract
The $70 billion and 40 year old [83] traditional videogame industry is a fascinating example of intense and dynamic competition, where over eight generations new players could enter the market and reach the leadership while old leaders were pushed out of the market. The fierce competition has been pushing all the manufacturers and game developers to the constant cutting-edge innovation to keep themselves in the market even sometimes literally paying to be there. This work will focus on reviewing the competition in the eight videogame consoles generations, analyzing the seventh generation results from the console and game sales and understanding the factors that influence the competition. For supporting the analysis, this study will use a Microeconomics Dynamic Model for Platform Competition on the current generation market data.
Description
Thesis (M.B.A.)--Massachusetts Institute of Technology, Sloan School of Management, 2013.
Cataloged from PDF version of thesis.
Includes bibliographical references (p. 145-152).
Subjects
Sloan School of Management.
MIT Department
Sloan School of Management
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