New product strategy in small high technology firms

Name

newproductstrate1982meye.pdf

Size

3.28 MB

Format

Adobe PDF

Checksum (MD5)

d7567bbfd5aeef744232c00961aead71

Author(s)

Meyer, Marc H.

Date Issued

1982]

Publisher

Cambridge, Mass. : Massachusetts Institute of Technology

Series/Report no.

Working paper (Sloan School of Management) ; 1382-82.

Description

"November 1982."

Subjects

Small business

High technology.

Technological innovations

Marketing.

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