Shifts in Privacy Concerns
Name
Tucker_Shifts in privacy.pdf
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549.91 KB
Format
Adobe PDF
Checksum (MD5)
50a40e407244eb79545eb16dff0d92ca
Author(s)
Tucker, Catherine Elizabeth
Goldfarb, Avi
Date Issued
May 2012
Journal
American Economic Review
Publisher
American Economic Association
Citation
Goldfarb, Avi, and Catherine Tucker. “Shifts in Privacy Concerns.” American Economic Review 102.3 (2012): 349–353.
Version
Final published version
Abstract
This paper explores how digitization and the associated use of customer data have affected the evolution of consumer privacy concerns. We measure privacy concerns by reluctance to disclose income in an online marketing research survey. Using over three million responses over eight years, our data show: (1) Refusals to reveal information have risen over time, (2) Older people are less likely to reveal information, and (3) The difference between older and younger people has increased over time. Our results suggest that the trends over time are partly due to broadening perceptions of the contexts in which privacy is relevant.
MIT Department
Sloan School of Management
Terms of Use
Article is made available in accordance with the publisher's policy and may be subject to US copyright law. Please refer to the publisher's site for terms of use.
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DOI of Published Version
https://doi.org/10.1257/aer.102.3.349
