The Algorithm and the Crowd: Considering the Materiality of Service Innovation
Name
Orlikowski_Scott MISQ Service Innovation SI.pdf
Size
458 KB
Format
Adobe PDF
Checksum (MD5)
1be52d26edfad04e6b06ff19f6e10693
Author(s)
Orlikowski, Wanda J.
Scott, Susan V.
Date Issued
2015
Journal
MIS Quarterly
Publisher
University of Minnesota
Citation
Orlikowski, Wanda, and Susan V. Scott. 2015. "The Algorithm and the Crowd: Considering the Materiality of Service Innovation," MIS Quarterly, (39: 1) pp. 201-216.
Version
Author's final manuscript
Abstract
This special issue acknowledges important innovations in the world of service and within this domain we are particularly interested in exploring the rise and influence of web-based crowd-sourcing and algorithmic rating and ranking mechanisms. We suggest that a useful way to make sense of these digital service innovations and their novel implications is to recognize that they are materialized in practice. We thus need effective conceptual and analytical tools that allow us to take materiality seriously in our studies of service innovation. To this end, we propose some theoretical ideas relating to a sociomaterial perspective, and then highlight empirically how this perspective helps us analyze the specific service materializations enacted through the algorithmic configuring of crowd-sourced data, and how these make a difference in practice to the outcomes produced.
MIT Department
Sloan School of Management
Terms of Use
Creative Commons Attribution-Noncommercial-Share Alike
Persistent DSpace Link
DOI of Published Version
http://aisel.aisnet.org/misq/vol39/iss1/12/
