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Market response measurement using the multinominal, multiattribute logit choice model

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Author(s)
Guadagni, Peter M
Advisor(s)
John D.C. Little.
Date Issued
1980
Publisher
Massachusetts Institute of Technology
Description
Thesis (M.S.)--Massachusetts Institute of Technology, Alfred P. Sloan School of Management, 1980.
MICROFICHE COPY AVAILABLE IN ARCHIVES AND DEWEY
Bibliography: leaves 74-75.
Subjects
Sloan School of Management.
MIT Department
Sloan School of Management
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