Triple play, OTT TV, and the Chinese logic of “select commercialization”
Name
20594364211015336.pdf
Size
244.13 KB
Format
Adobe PDF
Checksum (MD5)
e748931f7af26d1b8d878134357c72e6
Author(s)
Wang, Jing
Sun, Song
Date Issued
May 2021
Journal
Global Media and China
Publisher
SAGE Publications
Citation
Wang, Jing andSong Sun. 'Triple play, OTT TV, and the Chinese logic of “select commercialization”.' Global Media and China 6, 2 (May 2021): 207-224.
Version
Final published version
Abstract
This article unravels the evolution of the Chinese OTT TV and triple-network convergence in the larger context of global media and communication policy. The balancing act between market innovation and content gatekeeping has led State Administration of Radio, Film and Television, the regulator of the broadcast sector, to subjugate the relevant players of OTT TV and triple play to “select commercialization,” a logic that inevitably led to convoluted policy configurations. The authors pursue a market power analysis that lays bare the competing and/or collaborative relationships between multiple actors in China’s online TV value chain, that is, cable broadcasters, telecom operators, Internet companies, OTT licensees, and smart TV makers. The article ends with a proposition that the future of the Chinese online TV industry is increasingly organized as an ecosystem economy.
MIT Department
Massachusetts Institute of Technology. Program in Comparative Media Studies/Writing
Terms of Use
Creative Commons Attribution-NonCommercial-NoDerivs License
Persistent DSpace Link
DOI of Published Version
https://doi.org/10.1177/20594364211015336
