A system dynamics model for the diffusion of a new technology
Name
47005990-MIT.pdf
Description
Full printable version
Size
19.79 MB
Format
Adobe PDF
Checksum (MD5)
ec96485bfbfd4a61f1c6a86fac752955
Author(s)
Knoll, Karin L. (Karin Lynn)
Advisor(s)
John D. Sterman.
Date Issued
1995
Publisher
Massachusetts Institute of Technology
Abstract
It is often difficult for companies producing new technologies to predict the acceptance pattern (or diffusion pattern) for the new technology in the marketplace. The expected diffusion pattern is important because it affects and is affected by the production, financial, sales and distribution strategies for the new technology, as well as decisions related to marketing and technical development. It is also useful if the projection of technology acceptance offers the firm insight into the factors that drive acceptance and the factors that contribute to rejection of the technology in the marketplace. This thesis develops a system dynamics model for the diffusion of a new medical technology. At the model's core is a general theory of medical technology emergence proposed by Dr. Jack Homer in his 1983 Ph.D. thesis entitled "A Dynamic Model for Analyzing the Emergence of New Medical Technologies." By parameterizing Dr. Homer's general system dynamics model to suit the new technology case, it is hoped that the model will give rise to a greater understanding of the factors relevant to diffusing the technology, as well as lead to more informed managerial decision making as progress is made with the technology.
Description
Thesis (S.M.)--Massachusetts Institute of Technology, Sloan School of Management, 1995.
Includes bibliographical references (p. 193-194).
Subjects
Sloan School of Management.
MIT Department
Sloan School of Management
Terms of Use
M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission.
Persistent DSpace Link