SunDay: a second application of a simultaneous preference reporting methodology
Name
MIT-EL-79-007-06517474.pdf
Size
2.82 MB
Format
Adobe PDF
Checksum (MD5)
d36328ed4eb29004f6e4cfc169df6e9c
Author(s)
Sorrell, Levi
Nutt-Powell, Bonnie R.
Date Issued
January 1979
Publisher
MIT Energy Laboratory
Series/Report no.
MIT-EL
79-007
Abstract
This paper, the second of three publications reporting on
a Simultaneous Preference Reporting Methodology (SPRM), describes
the collection of data on SunDay in May 1978. Respondents were
drawn from among public visitors to SunDay activities on the Boston
Common. The authors find among this presumably sophisticated and
knowledgeable respondent group that photovoltaic (PV) solar energy
is an undifferentiated innovation, that i PV is too new for a broad sample of the
public to comprehend and thus to make distinctions about the technology
or its application. However, as in a previous application, the
Simultaneous Preference Reporting Methodology appears to be an
effective technique for collecting data on public preferences.
Subjects
Photovoltaic power generation.
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