Product differentiation advantages of pioneering brands
Name
SWP-1140-08951453.pdf
Size
2.08 MB
Format
Adobe PDF
Checksum (MD5)
4408a10e17705c2e8b85cc66aff22387
Date Issued
1980
Publisher
Alfred P. Sloan School of Management, Massachusetts Institute of Technology
Series/Report no.
Working paper (Sloan School of Management) ; 1140-80.
Description
Bibliography: p. 32-34.
Persistent DSpace Link