A cross national comparison of the reliability of selected measurements from consumer surveys

Name

crossnationalcom00davi.pdf

Size

1.68 MB

Format

Adobe PDF

Checksum (MD5)

432b3c1c62032630986d6b067aa2667a

Author(s)

Davis, Harry L.

•

Douglas, Susan P.

•

Silk, Alvin J.

Date Issued

1980

Publisher

Cambridge, Mass. : The Marketing Center, Alfred P. Sloan School of Management, Massachusetts Institute of Technology

Series/Report no.

Working paper (Sloan School of Management) ; 1110-80.

Persistent DSpace Link