FROM PLACE TO SPACE: Migrating to Profitable Electronic Commerce Business Models
Name
FROM PLACE TO SPACE 4358-01.pdf
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401.61 KB
Format
Adobe PDF
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dd7481b64345e1444d314a0b95ce558b
Author(s)
Ross, Jeanne W.
Vitale, Michael
Weill, Peter
Date Issued
June 7, 2002
Series/Report no.
Center For Information Systems Research;324
MIT Sloan School of Management Working Paper;4358-01
Abstract
The Internet is a powerful channel that presents new opportunities for touching
customers, enriching products and services with information, squeezing out costs
through process automation, and redesigning internal business processes through
enhanced communication and knowledge sharing. In most firms e-business processes
are changing the nature of the buyerseller relationship, the role of information
technology (IT), and the design of organizational structures and roles. As firms attempt
to capitalize on their existing capabilities through the Internet, they necessarily disrupt
their embedded processes. This process of leveraging strengths and disrupting habits
underlies the migration to e-business?a migration from market place to market space.
This report describes that migration using cross-case analysis of nine firms' ebusiness
efforts.
Subjects
Electronic Commerce
Process automation
Persistent DSpace Link
