Supply chain for mobile network operator
Name
718740799-MIT.pdf
Description
Full printable version
Size
5.47 MB
Format
Adobe PDF
Checksum (MD5)
af392300e5c7055d685673977ffaae0a
Author(s)
Liu, Kenneth Lap Chi
Advisor(s)
David Simchi-Levi.
Date Issued
2010
Publisher
Massachusetts Institute of Technology
Abstract
The purpose of this study is to understand and get insights on the characteristics of mobile device supply chain management for mobile networks operators. The relationship between corporate strategy and supply chain strategy is examined. The effectiveness of outsourcing is evaluated. And the areas for effective outsourcing are identified. The study has shown that MNOs with customer retention as product strategy are likely to be more concerned with reducing time in their supply chain. However it is unclear that MNOs with generation of additional revenue as product strategy are likely to be more concerned with reducing cost in their supply chain. Reducing cost appears to be just as important for MNOs that focus on customer retention. The study has shown that outsourcing does not guarantee better corporate performance. It is unclear what the effect is of outsourcing on Profitability, Return on Investment, or Growth in Market share. The study has shown that areas that are more suitable for outsourcing include both forward and reverse logistics. MNOs should evaluate where their strengths are before outsourcing activities to third party providers.
Description
Thesis (S.M. in Engineering and Management)--Massachusetts Institute of Technology, Engineering Systems Division, 2010.
Cataloged from PDF version of thesis.
Includes bibliographical references (p. 72-73).
Subjects
Engineering Systems Division.
MIT Department
Massachusetts Institute of Technology. Engineering Systems Division
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