Personal selling decisions
Name
personalsellingd00mont.pdf
Size
3.06 MB
Format
Adobe PDF
Checksum (MD5)
78ee68fda22b09fce5cc48f8e8002b52
Author(s) •
Montgomery, David Bruce.
Urban, Glen L.
Date Issued
1967
Publisher
[Cambridge, M.I.T.]
Series/Report no.
Working paper (Sloan School of Management) ; 294-67.
Subjects
Sales promotion.
Persistent DSpace Link