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  5. All Companies Need a Modular Producer Strategy

All Companies Need a Modular Producer Strategy

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2019_0201_ModularProducer_WoernerSebastianWeill.pdf

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Author(s)
Woerner, Stephanie L.
•
Sebastian, Ina M.
•
Weill, Peter
Date Issued
February 21, 2019
Publisher
Cambridge, Mass.: Center for Information Systems Research, Sloan School of Management, Massachusetts Institute of Technology
Citation
Woerner, Stephanie L., Ina M. Sebastian, and Peter Weill. “All Companies Need a Modular Producer Strategy.” MIT CISR Research Briefing Volume XIX, no. 2 (February 2019). https://dspace.mit.edu/handle/1721.1/174995.
Series/Report no.
MIT CISR Research Briefing, Vol. XIX, No. 2
Abstract
For the past few years at MIT CISR, we have studied Ecosystem Drivers, those companies that combine their own offerings and those of partners to become a go-to destination enabling customers to fulfill a broad range of needs. Now we turn our attention to Modular Producers, those companies that provide many of the products and services on Ecosystem Drivers digital platforms. The Modular Producer model is financially attractive, second only to the Ecosystem Driver model in revenue growth and net profit. In this briefing we discuss three areas in which aspiring Modular Producers need to excel, and illustrate our findings with case studies from Fidelity Investments and Okta.
Subjects
Business Models
Ecosystems
Digital Innovation
IT-based Business Transformation
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CC BY-NC 4.0 (Attribution-NonCommercial 4.0 International)
https://creativecommons.org/licenses/by-nc/4.0/
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https://dspace.mit.edu/handle/1721.1/174995
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