Defensive marketing strategy : empirical applications
Name
11228241-MIT.pdf
Description
Full printable version
Size
7.23 MB
Format
Adobe PDF
Checksum (MD5)
30ba8750f6d0ce49aa48cb9454561605
Author(s) •
Halloran, Michael J
Silver, Marc A
Advisor(s)
John R. Hauser.
Date Issued
1983
Publisher
Massachusetts Institute of Technology
Description
Thesis (M.S.)--Massachusetts Institute of Technology, Sloan School of Management, 1983.
MICROFICHE COPY AVAILABLE IN ARCHIVES AND DEWEY.
Bibliography: leaves 141-142.
Subjects
Sloan School of Management.
MIT Department
Sloan School of Management
Terms of Use
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