ChatGPT and the Future of Management Consulting: Opportunities and Challenges Ahead
Name
kamaruddin-idris-msms-sloan-2023-thesis.pdf
Description
Thesis PDF
Size
1.33 MB
Format
Adobe PDF
Checksum (MD5)
e44dc5621a46e4a0bedf3e40c13cb4dd
Author(s)
Kamaruddin, Ryan Idris
Advisor(s)
Fazel-Zarandi, Mohammad Mehdi
Date Issued
June 2023
Publisher
Massachusetts Institute of Technology
Abstract
This thesis explores the implications of ChatGPT, a cutting-edge artificial intelligence (AI) language model, on the management consulting industry, focusing on opportunities and challenges it presents. Through interviews with management consultants, the study aims to explore the potential impacts of ChatGPT on consulting processes, outcomes, and the competitive landscape.
The findings indicate that the integration of ChatGPT in consulting services has the potential to streamline data analysis, enhance decision-making, and improve client relationships through personalized and prompt communication. Moreover, ChatGPT can increase efficiency in repetitive tasks, enabling consultants to focus on higher-value activities such as creative problem-solving and strategic planning. However, challenges such as data privacy concerns, ethical implications, and potential job displacement must be addressed. The adoption of AI-powered solutions must be balanced with measures to ensure the responsible and secure use of these technologies, along with adequate professional development opportunities for consultants in the evolving landscape.
By examining current applications, future possibilities, and inherent risks, this thesis contributes to the dialogue on the future of work and ChatGPT's potential to transform industries, offering valuable insights for stakeholders in management consulting to better prepare for and navigate the changes brought by this transformative technology.
MIT Department
Sloan School of Management
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In Copyright - Educational Use Permitted
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