Building a Culture of Evidence-based Management at Foxtel
Name
2012_0601_Foxtel_ReynoldsRossBeath.pdf
Size
1.39 MB
Format
Adobe PDF
Checksum (MD5)
cc84570d64b8d17b24cd2f9901b5a999
Author(s)
Reynolds, Peter
Ross, Jeanne W.
Beath, Cynthia M.
Date Issued
June 21, 2012
Publisher
Cambridge, Mass.: Center for Information Systems Research, Sloan School of Management, Massachusetts Institute of Technology
Citation
Reynolds, Peter, Jeanne W. Ross, and Cynthia M. Beath. “Building a Culture of Evidence-based Management at Foxtel.” MIT CISR Research Briefing Volume XII, no. 6 (June 2012). https://dspace.mit.edu/handle/1721.1/174818.
Series/Report no.
MIT CISR Research Briefing, Vol. XII, No. 6
Abstract
Many firms have built digitized platforms, but they are finding that driving superior returns from those platforms is not an easy feat. Research at MIT CISR has found that leveraging a digitized platform requires people to “work smarter.” Working smarter means that people learn to rely on high-quality information and analytics as the basis for their decisions. In this briefing, we show how one firm, Foxtel, has developed an evidence-based management culture at both strategic and operational levels. Starting with a daily executive dashboard and set of firm-wide financial and operating targets, we show four management principles that have allowed Foxtel to develop and preserve this culture: (1) declaring a single source of truth, (2) providing transparency and feedback at all levels of the organization, (3) coaching individuals, and (4) using evidence as the basis for refining business rules. By working smarter, Foxtel has improved performance and increased customer satisfaction while continuously identifying new opportunities for growth moving forward.
Subjects
Organizational Structure and Agility
Business Agility
Data Management, Analytics, and Use
Terms of Use
CC BY-NC 4.0 (Attribution-NonCommercial 4.0 International)
Persistent DSpace Link
