A marketing mix model developed from single source data : a semiparametric approach
Name
26716206-MIT.pdf
Description
Full printable version
Size
9.97 MB
Format
Adobe PDF
Checksum (MD5)
ebf73d2e79d072c6153ac208fda9e683
Author(s)
Abe, Makoto
Advisor(s)
John D.C. Little.
Date Issued
1991
Publisher
Massachusetts Institute of Technology
Description
Thesis (Ph. D.)--Massachusetts Institute of Technology, Dept. of Physics, 1991.
Includes bibliographical references (leaves 215-222).
Subjects
Physics
MIT Department
Massachusetts Institute of Technology. Department of Physics
Massachusetts Institute of Technology. Operations Research Center
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