Corporate intrapreneurship : steps to building a sustainable startup mentality within an established organization
Name
857767889-MIT.pdf
Description
Full printable version
Size
3.46 MB
Format
Adobe PDF
Checksum (MD5)
816cf3ae368a53d5d90eeaac51d276f2
Author(s)
Zhao, Lucy L. (Lucy Lynn)
Advisor(s)
Scott Stern.
Date Issued
2013
Publisher
Massachusetts Institute of Technology
Abstract
Past research has solidified that breakthrough innovations are often prevalent in the context of entrants rather than incumbents. However, market leaders have been able to survive the disruption caused by market newcomers despite the irregularities of breakthrough innovations within incumbents. This paper will connect current research in corporate intrapreneurship from all perspectives including organizational behavior, corporate governance, incentive programs, and cultural relevance. Drawing from published literature and case studies this research will substantiate the following claim that the success of leading intrapreneurial organizations is due to their capability to support an ecosystem of innovative organizational choices in accordance with their goals and objectives. This paper will propose that there are three main steps to fostering a sustainable startup mentality within an organization. These phases include idea generation, supporting new corporate ventures, and creating a positive learning cycle. Within each phase, the firm has to pay special attention to important aspects of the organization including organizational culture, corporate structure, venture selection, team formation, venture programs, supportive infrastructure, sustainable venture development and positive learning cycles..
Description
Thesis (S.M.)--Massachusetts Institute of Technology, Sloan School of Management, 2013.
Cataloged from PDF version of thesis.
Includes bibliographical references (p. 39-45).
Subjects
Sloan School of Management.
MIT Department
Sloan School of Management
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