Multi-project strategy and market-share growth : the benefits of rapid design transfer in new product development

Name

multiprojectstra94nobe.pdf

Size

2.05 MB

Format

Adobe PDF

Checksum (MD5)

8ab91aa883381dc4154f4201e3abf45a

Author(s)

Nobeoka, Kentaro.

•

Cusumano, Michael A.

Date Issued

1994

Publisher

Cambridge, Mass. : Alfred P. Sloan School of Management, Massachusetts Institute of Technology

Series/Report no.

Working paper (Sloan School of Management) ; 3686.

Persistent DSpace Link