Packaging Design’s Impact on Sales and Supply Chain in the Consumer Goods Industry

Author(s)
Gross, Daniel; Parfenov, Sergey
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Terms of use
Attribution 4.0 International (CC BY 4.0) http://creativecommons.org/licenses/by/4.0/
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Date issued
2016-03-31
URI
http://hdl.handle.net/1721.1/102010
Series/Report no.
SCALE Research Reports;ZLC-2011-13
Keywords
packaging design, sales and supply chain, consumer goods, supply chain
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