Three essays on strategic and organizational uses of information in marketing
Author(s)
Zettelmeyer, Florian
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Advisor
Birger Wernerfelt.
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Thesis (Ph. D.)--Massachusetts Institute of Technology, Sloan School of Management, 1996. Includes bibliographical references (p. 115-116).
Date issued
1996Department
Sloan School of ManagementPublisher
Massachusetts Institute of Technology
Keywords
Sloan School of Management