Innovation Process Benefits: The Journey as Reward
Author(s)von Hippel, Eric A.
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When business executives and economists think about whether developing an innovation will be worthwhile, they tend to focus on the economic value of the outcome of the innovation process. “Will we earn enough profit from using or selling X innovation to justify the money and time required to develop it?” is, in effect, the question they ask.
DepartmentSloan School of Management
MIT Sloan Management Review
Raasch, Christina and Eric von Hippel. "Innovation Process Benefits: The Journey as Reward." MIT Sloan Management Review, September 2013, pp. 33-39.
Final published version