Concept engineering : an investigation of time vs. market orientation in product concept design
Author(s)
Burchill, Gary
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Advisor
Charles H. Fine.
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Thesis (Ph. D.)--Massachusetts Institute of Technology, Sloan School of Management, 1993. Includes bibliographical references (p. 245-247).
Date issued
1993Department
Sloan School of ManagementPublisher
Massachusetts Institute of Technology
Keywords
Sloan School of Management