Marketing models of consumer behavior
Author(s)
Horn, Michael Joseph
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Other Contributors
Sloan School of Management.
Advisor
Gary L. Lilien.
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Thesis (M.S.)--Massachusetts Institute of Technology, Alfred P. Sloan School of Management, 1981. MICROFICHE COPY AVAILABLE IN ARCHIVES AND DEWEY. Bibliography: leaves 101-104.
Date issued
1981Department
Sloan School of ManagementPublisher
Massachusetts Institute of Technology
Keywords
Sloan School of Management.