A methodology for investigating the nature of the industrial adoption process and the differences in perceptions and evaluation criteria among decision participants.
Author(s)
Choffray, Jean-Marie
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Advisor
Gary L. Lilien.
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Thesis. 1977. Ph.D.--Massachusetts Institute of Technology. Alfred P. Sloan School of Management. Vita. Bibliography : leaves 336-346.
Date issued
1977Department
Sloan School of ManagementPublisher
Massachusetts Institute of Technology
Keywords
Sloan School of Management