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dc.contributorLittle, John D. C.en_US
dc.date.accessioned2003-04-29T04:49:17Z
dc.date.available2003-04-29T04:49:17Z
dc.date.issued1979en_US
dc.identifier.urihttp://hdl.handle.net/1721.1/1951
dc.description"Talk before the midwinter conference of the Food Marketing Institute, Miami, Florida, January 24, 1979."en_US
dc.descriptionBibliography: p. [19].en_US
dc.description.statementofresponsibilityJohn D. C. Little.en_US
dc.format.extent17, [2] p.en_US
dc.format.extent1031540 bytes
dc.format.mimetypeapplication/pdf
dc.language.isoengen_US
dc.publisherAlfred P. Sloan School of Management, MITen_US
dc.relation.ispartofseriesWorking paper (Sloan School of Management) ; 1049-79.en_US
dc.subject.lccHD28 .M414 no.1049-, 79en_US
dc.titleThe implications of external change for marketingen_US


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