A measurement error approach for modeling consumer risk preference

Author(s)
Eliashberg, Jehoshua.; Hauser, John R.
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Description
"The Marketing Center."
 
Bibliography: p. R1-3.
 
Date issued
1983
URI
http://hdl.handle.net/1721.1/2049
Publisher
Massachusetts Institute of Technology, Alfred P. Sloan School of Management
Other identifiers
#1439-83
Series/Report no.
Working paper (Sloan School of Management) ; 1439-83.
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