dc.contributor | Gurumurthy, K. | en_US |
dc.contributor | Little, John D. C. | en_US |
dc.contributor | Sloan School of Management. | en_US |
dc.contributor | University of Texas at Dallas. Marketing Center. | en_US |
dc.date.accessioned | 2003-04-29T05:02:05Z | |
dc.date.available | 2003-04-29T05:02:05Z | |
dc.date.issued | 1989 | en_US |
dc.identifier.other | # 3038-89 | en_US |
dc.identifier.uri | http://hdl.handle.net/1721.1/2257 | |
dc.description | "June, 1989." "Revised version of a paper originally presented at the Marketing Science in Dallas, March 1986, under the title 'A pricing model based on perception theories and its testing on scanner panel data'." | en_US |
dc.description | Includes bibliographical references (leaves 22-24). | en_US |
dc.description.statementofresponsibility | Gurumurthy, K., John D.C. Little. | en_US |
dc.format.extent | 24 leaves | en_US |
dc.format.extent | 1916312 bytes | |
dc.format.mimetype | application/pdf | |
dc.language.iso | eng | en_US |
dc.publisher | Alfred P. Sloan School of Management, Massachusetts Institute of Technology | en_US |
dc.relation.ispartofseries | Marketing Center working paper ; 89-5 | en_US |
dc.relation.ispartofseries | Working paper (Sloan School of Management) ; 3038-89. | en_US |
dc.subject.lcc | HD28 .M414 no.3038-, 89 | en_US |
dc.title | A price response model developed from perceptual theories | en_US |