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dc.contributorGurumurthy, K.en_US
dc.contributorLittle, John D. C.en_US
dc.contributorSloan School of Management.en_US
dc.contributorUniversity of Texas at Dallas. Marketing Center.en_US
dc.date.accessioned2003-04-29T05:02:05Z
dc.date.available2003-04-29T05:02:05Z
dc.date.issued1989en_US
dc.identifier.other# 3038-89en_US
dc.identifier.urihttp://hdl.handle.net/1721.1/2257
dc.description"June, 1989." "Revised version of a paper originally presented at the Marketing Science in Dallas, March 1986, under the title 'A pricing model based on perception theories and its testing on scanner panel data'."en_US
dc.descriptionIncludes bibliographical references (leaves 22-24).en_US
dc.description.statementofresponsibilityGurumurthy, K., John D.C. Little.en_US
dc.format.extent24 leavesen_US
dc.format.extent1916312 bytes
dc.format.mimetypeapplication/pdf
dc.language.isoengen_US
dc.publisherAlfred P. Sloan School of Management, Massachusetts Institute of Technologyen_US
dc.relation.ispartofseriesMarketing Center working paper ; 89-5en_US
dc.relation.ispartofseriesWorking paper (Sloan School of Management) ; 3038-89.en_US
dc.subject.lccHD28 .M414 no.3038-, 89en_US
dc.titleA price response model developed from perceptual theoriesen_US


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