Strategic maneuvering and mass-market dynamics : the triumph of VHS over Beta

Author(s)
Cusumano, Michael A., 1954-; Mylonadis, Yiorgos.; Rosenbloom, Richard S.; Sloan School of Management.
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Description
"Draft: March 25, 1991."
 
Includes bibliographical references (p. 43-45).
 
Date issued
1991
URI
http://hdl.handle.net/1721.1/2343
Publisher
Sloan School of Management, Massachusetts Institute of Technology
Other identifiers
WP# BPS-3226-91
Series/Report no.
Working paper (Sloan School of Management) ; 3266-91.
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