Market response measurement using the multinominal, multiattribute logit choice model
Author(s)
Guadagni, Peter M
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Other Contributors
Sloan School of Management.
Advisor
John D.C. Little.
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Thesis (M.S.)--Massachusetts Institute of Technology, Alfred P. Sloan School of Management, 1980. MICROFICHE COPY AVAILABLE IN ARCHIVES AND DEWEY Bibliography: leaves 74-75.
Date issued
1980Department
Sloan School of ManagementPublisher
Massachusetts Institute of Technology
Keywords
Sloan School of Management.