Market response measurement using the multinominal, multiattribute logit choice model

Author(s)
Guadagni, Peter M
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Sloan School of Management.
Advisor
John D.C. Little.
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Description
Thesis (M.S.)--Massachusetts Institute of Technology, Alfred P. Sloan School of Management, 1980.
 
MICROFICHE COPY AVAILABLE IN ARCHIVES AND DEWEY
 
Bibliography: leaves 74-75.
 
Date issued
1980
URI
http://hdl.handle.net/1721.1/37645
Department
Sloan School of Management
Publisher
Massachusetts Institute of Technology
Keywords
Sloan School of Management.
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