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dc.contributor.advisorHenry Jenkins, III.en_US
dc.contributor.authorAustin, Alexander Chanceen_US
dc.contributor.otherMassachusetts Institute of Technology. Dept. of Comparative Media Studies.en_US
dc.date.accessioned2007-10-19T20:24:38Z
dc.date.available2007-10-19T20:24:38Z
dc.date.copyright2007en_US
dc.date.issued2007en_US
dc.identifier.urihttp://hdl.handle.net/1721.1/39157
dc.descriptionThesis (S.M.)--Massachusetts Institute of Technology, Dept. of Comparative Media Studies, 2007.en_US
dc.descriptionIncludes bibliographical references (p. 131-132).en_US
dc.description.abstractAn audience's satisfaction with an entertainment product is dependent on how well their expectations are fulfilled. This study delves into the implicit contract that is formed between the purveyor of an entertainment property and their audience, as well as the consequences of frustrating audience expectations. Building on this model of the implicit contract, the creation of expectations through marketing, character and world development, and the invocation of genre discourses are examined through the lens of the television shows House M.D. and Veronica Mars. The issues surrounding the dynamic equilibrium between novelty and stability in serial entertainment and entertainment franchises brought up by these initial case studies are examined in further detail through the collectible card game Magic: the Gathering, and the complexity of the interactions between different types of expectations are demonstrated via a study of the superhero comics serials 52 and Civil War.en_US
dc.description.statementofresponsibilityby Alexander Chance Austin.en_US
dc.format.extent133 p.en_US
dc.language.isoengen_US
dc.publisherMassachusetts Institute of Technologyen_US
dc.rightsM.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission.en_US
dc.rights.urihttp://dspace.mit.edu/handle/1721.1/7582
dc.subjectComparative Media Studies.en_US
dc.titleExpectations across entertainment mediaen_US
dc.typeThesisen_US
dc.description.degreeS.M.en_US
dc.identifier.oclc166228978en_US


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