Enterprise software : analysis of product strategies

Author(s)
Boppana, Krishna S
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Other Contributors
System Design and Management Program.
Advisor
Michael A. Cusumano.
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Abstract
Since the invention of IBM 360, the first computing system about five decades ago, the processing and software capabilities have grown by leaps and have become major components of businesses. The software applications and capabilities for major business have become necessity rather than a "differentiating" factor to conduct their businesses. This thesis aims to analyze the product strategies in the enterprise software, specifically from the competitive point of view and their position in the market, new technology architectures and core competencies of an organization.
Description
Thesis (S.M.)--Massachusetts Institute of Technology, System Design and Management Program, February 2007.
 
Includes bibliographical references (leaves 67-68).
 
Date issued
2007
URI
http://hdl.handle.net/1721.1/42347
Department
System Design and Management Program.
Publisher
Massachusetts Institute of Technology
Keywords
System Design and Management Program.
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