Reference papers on market oriented management systems

Author(s)
Amstutz, Arnold E.
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Sloan School of Management.
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Description
"Prepared for the third M.I.T. Industrial Liaison Symposium, November 3, 1966."
Date issued
1966
URI
http://hdl.handle.net/1721.1/48943
Publisher
Cambridge, Mass. : Alfred P. Sloan School of Management, Massachusetts Institute of Technology
Other identifiers
referencepaperso00sloa
Series/Report no.
Working paper (Sloan School of Management) ; 225-66.
Keywords
Management information systems., Marketing, Management.
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