Stakeholder value network analysis for the mobile services ecosystem

Abstract

The mobile services ecosystem has evolved and continues to evolve at a rapid pace adjusting to the different players competing to be part of the value creation and capture. This thesis attempts to capture a holistic view of the entire ecosystem and performs a stakeholder value network analysis on the ecosystem and its members. The qualitative model lists, maps and identifies the stakeholders and the monetary, goods / services, information, participation and public benefit value flows between the stakeholders in the ecosystem. The quantitative model attaches numerical values to the different value flows based on a characterization of needs and the importance of the sources fulfilling those needs and creates a value network that is then analyzed to produce relative importance of stakeholders from various perspectives and a ranking of the importance of different types of direct and indirect value flow loops in the system thus creating a framework for strategic ecosystem analysis.