Buying motives in women's hosiery
Author(s)Savoca, John Baptist
Thomas M. Hill.
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Thesis (B.S.)--Massachusetts Institute of Technology, Dept. of Business & Engineering Administration, 1952.MIT copy bound with: A proposed advertising program for M. Planer & Son, Inc. / by Leonard S. Polaner. Includes bibliographical references (leaves 156-157).
DepartmentMassachusetts Institute of Technology. Dept. of Business and Engineering Administration
Massachusetts Institute of Technology
Business and Engineering Administration