dc.contributor.advisor | Michael Cusumano. | en_US |
dc.contributor.author | Moran, Mark D | en_US |
dc.contributor.other | System Design and Management Program. | en_US |
dc.date.accessioned | 2012-05-15T21:13:29Z | |
dc.date.available | 2012-05-15T21:13:29Z | |
dc.date.copyright | 2011 | en_US |
dc.date.issued | 2011 | en_US |
dc.identifier.uri | http://hdl.handle.net/1721.1/70800 | |
dc.description | Thesis (S.M. in Engineering and Management)--Massachusetts Institute of Technology, Engineering Systems Division, System Design and Management Program, 2011. | en_US |
dc.description | Cataloged from PDF version of thesis. | en_US |
dc.description | Includes bibliographical references (p. 122-124) and index of companies, products, and services. | en_US |
dc.description.abstract | What are examples of successful companies innovating in services to create Product- Service Systems that can command a price that exceeds the cost of capital and enhance, protect, or replace the core products? After a brief literature review and discussion of the challenges of classifying and defining services and how they are related to products, this thesis provides a series of brief case studies looking at how companies construct a services strategy that complements, strengthens, or replaces their product strategy. Service-centric offerings are categorized into three primary types: product-based (e.g. customization or repair), information-based (e.g. telematics), and value-based (e.g. financing, leasing, or utilities). The thesis focuses on positive examples, but some negative examples are also presented. Summary conclusions on the nature and elements of successful product-services strategy are also presented. Primary research tools are corporate annual reports, SEC 10-K (and other) filings, corporate websites, the Internet, and business research tools like Orvis, Hoovers, and Lexis-Nexis. The thesis studies mainly (but not exclusively) publically traded US-based companies with a strong emphasis on the automotive, heavy machinery, and information technology sectors. | en_US |
dc.description.statementofresponsibility | by Mark D. Moran. | en_US |
dc.format.extent | 124 p. | en_US |
dc.language.iso | eng | en_US |
dc.publisher | Massachusetts Institute of Technology | en_US |
dc.rights | M.I.T. theses are protected by
copyright. They may be viewed from this source for any purpose, but
reproduction or distribution in any format is prohibited without written
permission. See provided URL for inquiries about permission. | en_US |
dc.rights.uri | http://dspace.mit.edu/handle/1721.1/7582 | en_US |
dc.subject | Engineering Systems Division. | en_US |
dc.subject | System Design and Management Program. | en_US |
dc.title | A study in product-service systems strategies | en_US |
dc.type | Thesis | en_US |
dc.description.degree | S.M.in Engineering and Management | en_US |
dc.contributor.department | System Design and Management Program. | en_US |
dc.contributor.department | Massachusetts Institute of Technology. Engineering Systems Division | |
dc.identifier.oclc | 792882891 | en_US |